ABOUT BROOKE HALL

I didn’t set out to discover pronoia.
I found it the hard way.

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Everything changed the day we lost Light City.

My husband Justin and I built something extraordinary. A citywide festival of light, music and innovation. In its first year, it drew 400,000 people and generated $33.8 million in impact.

Then came the public unraveling and legal battle that followed.

What I thought was success collapsed into a darkness I couldn't have imagined.

At rock bottom, something gave way.

Doors opened. People appeared. What looked like an ending was a beginning.

Pronoia is the opposite of paranoia. It's the recognition that life may be unfolding in your favor, even when it doesn't look that way.

That shift is everything. I wrote The Pronoia Effect to share what I found.

Contact me at brookehall.co.

Sign up and read the first chapter, free. Book is out October 6, 2026.